Description
Social Media Marketing (SMM) Starter Package
Social Media Marketing helps you to interact with an online community to promote your product or services and get thousands of leads from reliable social media platforms.
It is an online advertising model in which advertisers pay each time a user clicks on one of their ads published online on search engines or social media. These ads appear when people search for things online using a search engine or social media; like Google, Facebook, Twitter – especially when they are performing commercial searches, meaning that they’re looking for something to buy. In pay-per-click advertising, businesses running ads are only charged when a user actually clicks on their ad, hence the name “pay-per-click”.
In order for ads to appear alongside the results on a social media platform, advertisers cannot simply pay more to ensure that their ads appear more prominently than their competitor’s ads. Instead, ads are subject to what is known as the Ad Auction, an entirely automated process that social media platforms use to determine the relevance and validity of advertisements that appear on their SERPs.
As its name implies, the Ad Auction is a bidding system. This means that advertisers must bid on the terms they want to “trigger,” or display, their ads. These terms are known as keywords.
Our SMM experts demystify advertising management and allow you to focus on what really matters – growing your business and helping your customers.
Brand Awareness
Making your brand relevant to potential buyers in the places where your buyers will be.
Enhance Public Relations
Understand how your brand is perceived, and gain insights into brand public relations.
Build Community of Advocates
Brand loyalty has always been one of the most critical factors in long-term growth.
Research and Development
By continuously engaging with customers, your company can stay up to date on the problems they’re facing and develop solutions.
Driving Sales and Leads
Every social media channel provides an excellent opportunity to interact with potential customers, both personally and at an organizational level, to gauge their pain points and understand their primary corporate culture.
Boost your presence by reaching out to your potential customers through Social Media platforms!
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Cost Effective: You only have to pay when a user actually reaches your website, a “Value for Money”.
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Targeted: Choose your audience based on demographics like location, language and device.
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Measurable: Campaigns & Ads should be set so effectively to measure the return of investment (ROI).
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Time Management: Ad campaigns needs dedicated time to manage & optimize them for best results.
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Customizable: Make improvements & adjustments while running the advertising campaigns.
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Quick & Fast: The advertising campaigns ideally should start to show quick results almost immediately.
- STRATEGY, AUDIT & REVIEW
- Identify Business Goals
- Account Management – Any 1 Social Platform
- Audience Analysis
- Competition Analysis
- FACEBOOK
- Facebook Business Manager Setup
- Facebook Ads Campaign – 1
- Ad Set – 1
- Ads – 2
- Ads Campaign Creative Createion
- Detailed Audience Creation
- Customization Of Ad Placements
- INSTAGRAM
- Instagram Ads Campaign Set up
- Instagram Ads Campaign – 1
- Ads Set – 1
- Ads – 2
- Audience Research
- TWITTER
- Twitter Ads Set Up – 1
- Ad Set – 1
- Ads – 2
- Audience Creation
- LINKEDIN
- Campaign Manager Account Set Up
- Creation Of Campaign – 1
- Ad Set – 1
- Ads – 2
- YOUTUBE
- YouTube Ad Account Set Up
- Ad Video (to be provided by client)
- Campaign – 1
- Ad Set – 1
- Ads – 2
- Detailed Audience Creation
- REPORTING & MEASUREMENTS
- Social Platforms Reports & Analytics Weekly Summary
- Activity Report
- Competitor Back Link Analysis
- Project Duration 1, 3, 6 & 12 months
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